Perth, Western Australia 6000

1800 126 337

Book A Free Strategy Consult & Unlock Your Business Value

Schedule your FREE Strategy Consult and unlock the Advantages of a Strategy First Marketing System.

Attract Ideal Clients

Don't waste time with unqualified leads, or changing what you do tofor each and every client.

Competitive Advantage

Uncover your business intrinstic value and stand out from the crowd and crush the competition.

Command A Premium

Position yourself as the "Go-To Expert" in your niche and focus your energy in what you do best.


I’ve said this to others. I just think what you have taught me and helped us understand is phenomenal. And I really appreciate it, and I have no hesitation putting you in front of anyone. I mean that, and I’m extremely grateful for your tolerance and patience as we try and understand what we need to do. I’ve done a marketing postgraduate course, but certainly this is beyond that. I appreciate it.


Brett Fraser - Chief Executive Officer

Geneva Partners – Corporate Advisory

I’ve said this to others. I just think what you have taught me and helped us understand is phenomenal. And I really appreciate it, and I have no hesitation putting you in front of anyone. I mean that, and I’m extremely grateful for your tolerance and patience as we try and understand what we need to do. I’ve done a marketing postgraduate course, but certainly this is beyond that. I appreciate it.


Brett Fraser - Chief Executive Officer

Geneva Partners – Corporate Advisory

Unlock Your Business Potential & Accelerate Growth

Act now and save a massive 25% on your customized Marketing Strategy and 3-month Implementation Plan!

When it comes to your business, you deserve nothing less than the best. You strive for growth, for success, and for the ability to stand out in a competitive market. We understand that - it's why we've developed our unique Strategy CODES Framework.


This revolutionary system allows us to tailor your marketing strategy to your specific needs, taking into account over 144 strategic combinations and assessing over 200 marketing tactics.


If you're a forward-thinking business owner grappling with the impact of rising inflation and cost of living? Are you seeking strategies that will not only sustain but grow your business during these challenging times? You're in the right place!


At Strategy CODES, we specialize in crafting bespoke marketing strategies that address these very challenges, ensuring your business stays ahead of the curve. For a limited time, we're offering an exclusive, once-off promotion to fast-track your business growth.


Normally valued at $20,000, our comprehensive Marketing Strategy and 3-month Implementation Plan offers everything you need to supercharge your business growth. And for a limited time, it can be yours for an investment of just $15,000. That's a substantial saving of $5,000, but only if you act before June 30th, 2023.



Welcome to the gateway of unrivaled business growth. At Strategy CODES, we have uniquely crafted a marketing framework tailored to decode your business's hidden blueprint, leading to significant growth and market leadership.


Unlike other approaches, we build our strategy around your unique business needs. Utilizing over 144 strategic combinations, our framework assesses more than 200 marketing tactics to craft a marketing plan as unique as your business. With Strategy CODES, we bridge the gap between strategy and marketing to ensure swift achievement of your business goals.


For a limited time, we're offering our esteemed Marketing Strategy and a 3-month Marketing Implementation plan at a 25% discount if you commit before June 30th, 2023.


This exclusive End of Financial Year Sale (EOFY) is our way of helping your business transition into the next fiscal year stronger and more prepared.


Our Strategy CODES Framework Offers Unparalleled Marketing Solutions

CORE

We’ll unearth the unique ways your business can deliver value and rise above the competition, shaping over 70% of your marketing strategy.

OBJECTIVE

We'll help define clear objectives, giving structure and focus to your campaigns, website, and email automation.

BRAND

Combinating of the both sides of the equation, we'll define brand your messaging, imagery, and tone that resonates with your customers.

DESIRE

We'll identify the core desires of your target market, ensuring your offers magnetically attracts and retain them, extending the lifetime value.

EDUCATE

We'll fine-tune your content to educate and entertain your market, forming the foundation for your website,  SEO and social media.

SEGMENT

We’ll determine the best social and search platforms to advertise on, ensuring your advertising budget is used effectively.

Strategic planning helps your organisation to create a framework for decision making, define a way of operating to achieve long-term growth horizons and identifies the short-term priorities. Selecting the correct strategic planning methodology is based on your business's underlying strategic value. Choosing the right methodology can progress strategic goals in a shorter time and aligns precious resources, the opposite is true with the wrong methodology.  


Strategy CODES assists organisations to select the right methodology, facilitate of the strategic planning process and write-up the planning documentation for small business, start-ups, large corporations and government entities alike.

B2B marketing is all about accessing the buying committee of your customer through a clear go-to-market strategy. The process starts with the correct assessment of the market and account segmentation, identifying the buying committee and buying journey. From there we are able to utilise the CODES decision framework to formulate a demand generation and full-funnel marketing plan that drives awareness and interest in your product or service for each stage of the buying journey.


Strategy CODES supports start-up founders, services and product based businesses with an effective B2B marketing strategy to predictably grow their businesses.

Our unique approach avoids wasting money on trial & error marketing, the CODES decision framework leverages your business's underlying stategic value to identify the correct marketing strategies to attract and convert your target market into customers. The strategy includes branding & positioning, content marketing, social media, online advertising campaigns (i.e. funnels), email marketing, website scope & structure, marketing resources, budget, metrics and more. 


Strategy CODES assesses over 200 online marketing tactics against your unique CODES to prioritise marketing actvities that gets results fast, even on a tiny budget.

STRATEGIC PLANNING

Strategic planning helps your organisation to create a framework for decision making, define a way of operating to achieve long-term growth horizons and identifies the short-term priorities. Selecting the correct strategic planning methodology is based on your business's underlying strategic value. Choosing the right methodology can progress strategic goals in a shorter time and aligns precious resources, the opposite is true with the wrong methodology.  


Strategy CODES assists organisations to select the right methodology, facilitate of the strategic planning process and write-up the planning documentation for small business, start-ups, large corporations and government entities alike.

B2B MARKETING STRATEGY

B2B marketing is all about accessing the buying committee of your customer through a clear go-to-market strategy. The process starts with the correct assessment of the market and account segmentation, identifying the buying committee and buying journey. From there we are able to utilise the CODES decision framework to formulate a demand generation and full-funnel marketing plan that drives awareness and interest in your product or service for each stage of the buying journey.


Strategy CODES supports start-up founders, services and product based businesses with an effective B2B marketing strategy to predictably grow their businesses.

DIGITAL MARKETING PLAN

Our unique approach avoids wasting money on trial & error marketing, the CODES decision framework leverages your business's underlying stategic value to identify the correct marketing strategies to attract and convert your target market into customers. The strategy includes branding & positioning, content marketing, social media, online advertising campaigns (i.e. funnels), email marketing, website scope & structure, marketing resources, budget, metrics and more. 


Strategy CODES assesses over 200 online marketing tactics against your unique CODES to prioritise marketing actvities that gets results fast, even on a tiny budget.

How Do You Want To Grow?

Building your consultancy or coaching business doesn't have to be hard, but most of the time, it is! 

Why is that? 

It's because we're trying so many things in multiple directions at one time.
Generate new business, follow up with leads, take care of clients...there is literally too much to do. 

Whichever you are, we help design the business you WANT and automate so that you can spend more time doing what you love.


Which one of these do you need RIGHT NOW?

Introducing...
Strategy CODES

There’s an underlying strategic code that exists in every business. Once unlocked, it provides you with a blueprint to align your business resources and accelerate market leadership.

It’s the bridge between strategy and marketing that elevates your business to achieve results, fast.

CODES is a strategic marketing decision framework to clearly define that demystifies the digital landscape, helps create compelling offers magnetically attracting your market and provides the much-needed clarity to close more business.

Strategy CODES helps you to uncover your business’s best marketing strategy and start seeing results today...

 
 

Our proprietary frameworks takes your business from ordinary to extraordinary.

CODES is a strategic marketing decision tool that has 5 key factors that once decided, lay the blueprint for your business growth

Your CODES are unique to your business with over 144 combinations that then used to assess over 200 marketing tactics for the perfect marketing plan. It's understandable why so many business find marketing strategy so hard. At Strategy CODES we put you back in the driver seat able to effectively manage your marketing spend to get greater results. 


Let us help grow your business today!

CORE

In every business lies one of three ways to create value for your market. Once decided, it determines over 70% of your marketing and is the key to structuring your marketing.

OBJECTIVE

All marketing focuses on one of three key objectives or outcomes and, when combined with your CORE defines the structure for your campaigns, website and email automation.

BRAND

Your brand comes from combinating of the both sides of the equation, the business side (CO) and the market side (DES) to correctly position the brand,  messaging, imagery and tone.

DESIRE

Your market buys based on their desired transformation. There are four core desires your market wants secretly wants to achieve from buying your product or service.

EDUCATE

The level of education and entertainment required to convert your market defines your website content strategy and social media strategy and SEO requriements.

SEGMENT

The industry and segment unlocks the best social and search platforms for you to advertise on, so you don't waste time and money advertising on the wrong platforms. 

Delivers you new business and competitive advantage

 

Unlock your marketing and start attacting more customers 

Ready to
take control of
your marketing?

Hello, I'm Chris

I’ve spent the past 30 years in strategy and marketing having worked with multiple billion-dollar companies. I’ve launched brands that overtook major national players within 3 months, delivered websites with 900% ROI and campaigns that drove 14x ROAS (Return On Advertising Spend) for large-scale service based businesses.


One of the biggest challenges I continue to see in businesses of all sizes, is knowing what marketing they need.


“This led me to create Strategy CODES a simple framework to unlock the marketing potential of a business and lay out the blueprint of how to effectively attract, engage, convert and deliver new business.”


The methods and strategies I share have been responsible for developing market leadership positions and significant growth.


Without them, you’ll waste your time with effort guessing how to get your business into gear. With it, you’ll eliminate all the guesswork and see real results and new customers every day.

The Number One Reason Why Online Marketing Fails Is


Misalignment to
the Strategic Objectives

Frequently Asked Questions

There are a number of unique reasons your business could be struggling and ultimately unless we address those as quickly as possible, failure from running out of cash, being over committed and not getting customers, is likely.  We developed Strategy CODES to combat this. It gets you to make a few critical decisions which means you're more likely to succeed in the long run and help laser focus your marketing so you're not wasting time, money and effort in the wrong areas. 


Once you have your Strategy CODES plan you can decide to brief an agency to implement it, or let us help you or your team do the implementation. What we found is if we upskill your business in the first few years of operation, you're more likely to succeed in your marketing efforts and beat the competition. Relying entirely on agencies can mean be hit and miss, but at least with a Strategy CODES plan you'll be more likely to succeed. The other reason we like to get you involved in the marketing is it demystifies it and you're much more likely to be passionate about watching the numbers, seeing the trends and then will know what needs to change compared to an agency that is only looking at once a month. That's why we changed our business model to better suit a solution that ultimately makes us redundant and you successful.

CODES combines the fundamental framework that successful companies have, into an easy-to-adopt method. It combines five elements that are used to structure your marketing. Don’t take our word for it, if you schedule a call today, we will share the CODES framework with you immediately, and you’ll quickly understand how knowing this will transform your business and your marketing.

The Strategy is the critical piece for the training and mentoring, it sets up what the business should be focused on. Without it your marketing just isn't as effective. It helps you and us decide the right path, how quickly you'll see results and much training or mentoring you'll need. If it's a matter of timing because you need cash in quickly we can do some emergency triage on your marketing to help. Please let us know that in your first session.

The training focuses on the core activities required to delviery the strategy and the results. We give you simple step-by-step training so you can draft, build or buy your marketing like a pro. The mentoring is anywhere you get stuck, want something reviewed or checked or need an expert to do it for you. The mentoring let's you see behind the scenes and means you can feel confident your on the right path. Unlike normal training courses or consulting we are upskilling you to be able to market your business effectively. In the future if you ever need our help you can just purhase a once off session to help. 

This comes down to how much you can get done we typically recommend no longer than 2 weeks between sessions and no sooner than once a week, unless you have a deadline. That gives you and your team enough time to implement the tasks and be ready for the next activity. We keep you on track and accountable so your investment in building your business returns a result. 

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